Crunchyroll is teaming up with Loot Crate to bolster the subscription box company’s anime and manga product, Loot Anime.
In the announcement, Crunchyroll said the partnership will give Loot Anime subscribers access to merchandise from “the latest streaming content and licenses available from Crunchyroll” in addition to “exclusive access to Crunchyroll content.”
The anime subscription box will keep its name and monthly price of $25 USD, but will feature Crunchyroll branding.
“The partnership has already begun — Loot Crate joined Crunchyroll at the anime convention Katsucon last weekend in Washington D.C., where they sold Loot Anime crates in the Crunchyroll booth,” said Dallas Middaugh, Crunchyroll’s Head of Brand and Community. “